PCMC Growth Story: To Absorb 20 More Villages

Anil-Pharande

 

 

Anil Pharande, CMD – Pharande Spaces

The Pimpri Chinchwad Municipal Corporation (PCMC) is all set to merge 20 more villages into its city limits, thereby giving these rural areas the benefit of its globally acclaimed infrastructure-based model of planned urbanization. The list of villages to be included is as follows:

  1. Dehu
  2. Vitthalnagar
  3. Mhalunge
  4. Nighoje
  5. Moyi
  6. Kuruli
  7. Nanekarwadi
  8. Kharabwadi
  9. Chakan
  10. Kadachiwadi
  11. Chimbali
  12. Kelgaon
  13. Alandi
  14. Khalumbe
  15. Gahunje
  16. Hinjewadi
  17. Manh
  18. Marunji
  19. Nere, and
  20. Jambhe

Of these, Chakan is the most important area from the perspective of industrial growth. Hinjewadi is among the most gripping chapter in the annals of India’s Information Technology sector, while Alandi and Dehu are major pilgrimage destinations. We are once again witnessing the process of urbanization that has made the PCMC a global showcase model of holistic development.

The geographical expansion of city limits has historically been proven as the only viable means of rational urbanization. Without the benefit of expanding city borders, a city tends to densify and eventually stagnate. A city’s ability to grow geographically directly affects its economic diversity and health.

In fact, the Indian real estate story shows us that the only cities that retain and increase their economic viability are the ones that have the ability to expand. By the same coin, cities which do not or cannot grow eventually stagnate in terms of infrastructure, property market potential and their overall ‘liveability’ quotient.

Why Indian Cities Over-Densify And Decay

Some of the most serious problems that stagnated cities face are over-crowding, pollution, unrealistic rises in property prices, gradual reduction in employment opportunities and generalized urban decay. In India, this phenomenon is not always the result of lack of peripheral rural areas to urbanize.

Relative to its available land resources, India has remarkably few modern cities – and these cities offer the maximum number of employment. As a natural consequence, people from the rural areas steadily migrate to urban areas to earn a better livelihood.

While many Indian cities do have the ability to expand their borders, lack of forward-looking city planning leads to rapid densification within the urbanized areas. At the same time, the peripheral areas that could relieve the strain on these urbanized pockets suffer from complete neglect, leading to a huge disparity in economic profiles. When these cities finally expand their borders, they do so as a means of 11th hour damage control – and with a remarkable lack of vision.

As a result, we see areas that nobody had ever heard of suddenly being profiled as ‘upcoming locations’. Developers rush to these areas, attracted by the lower land prices, and lose no time in putting up ‘affordable housing’ projects before any kind of supporting infrastructure has been put in place. This phenomenon has been seen in various parts of the country, including in Mumbai, Chennai and Delhi NCR.

Planned Urbanization – The Inclusive Approach

Over the years, the Pimpri Chinchwad Municipal Corporation has been attracting more and more people from the nearby areas. The PCMC model of urban development is based on planned social and civic infrastructure and the scientific allocation of residential, commercial and industrial areas. This fabric needs to maintained by geographic expansion, and this is precisely the process we are now witnessing.

Including more villages into the municipal limits brings prosperity, real estate development and infrastructure to these areas. The PCMC has consistently employed the method of expanding the spread of its real estate map as the most viable means to prevent core congestion.

Anil Pharande is Vice President – CREDAI (Pune Metro) and Chairman of Pharande  Spaces, a leading construction and development firm that develops township properties in the PCMC area of Pune, India.

This article may be reprinted with proper attribution to the author and a link back to PunePropertyBlog.com

PCMC’s First Full-Fledged Mall Set To Open

Stategic Location & World-Class Retailer Mix A Definite Success Formula

Pimpri-Chinchwad Municipal Corporation, Pune’s thriving sister city, is all set to throw the doors of its first full-fledged mall open to the public. City One Mall is an undertaking by PCMC’s leading development group Pharande Spaces in partnership with Rama Group, and is being leased by out Jones Lang LaSalle India.

Anil-Pharande

 

 

Anil Pharande, Chairman – Pharande Spaces says, “The one missing link on the well-meshed PCMC’ real estate market has been organized retail. With City One Mall, we are finally bridging the gap. The Pimpri-Chinchwad Municipal Corporation now has a distinct cosmopolitan profile and aspirations are at an all-time high. Strategically located close to the Pimpri-Chinchwad Municipal Corporation Building, City One has four levels of retail spaces and will provide an international shopping experience, an exclusive Entertainment City, alfresco cafes and global dining options to PCMC’s residents.”

PCMC has always been a promising catchment for retail developments. The region’s versatile population profile has already spelled success for major local category players like Jai-Hind, Ranka Jewellers, Silver Leaf, Krishna Rajaram Ashtekar, Vama, Hastakala Sarees, PNG, Bafna Jewellers and Chandukaka Saraf. Nevertheless, PCMC has not had the benefit of a full-fledged mall development to cater to its highly aspirational and rapidly growing shopper catchment.

This region has seen a quantum leap in retail viability, driven by the high purchasing power of employees from its automobile and other manufacturing industries as well as massive trading community. The potential for organized retail in Pimpri-Chinchwad was waiting to be tapped. The demand for space at City One has been nothing short of spectacular.

PCMC’s industrial development is the most important ingredient of its success story. The proximity of massive manufacturing clusters within its precincts has fueled job availability across literally all socio-economic strata. The region’s unmatched employment generation has, in turn, driven demand for residential properties from affordable housing to luxury homes.

Even as more and more commercial and industrial establishments arrive to set up shop there, residential developers in the PCMC have their hands full delivering projects across the various price bands.

So far, organized retail has had a very limited presence in the PCMC belt. The opportunity for retailers to capture the full potential of this market is much greater as compared to many other locations. The massive residential development happening in and around PCMC is creating considerable inherent retail demand.

National hypermarket chains such as Big Bazaar, Star Bazaar and D Mart and organised retail chains like E Zone, Croma, Vijay Sales, McDonald, Just In Time, World of Titan, Tanishq and FabIndia already exist in stand-alone stores. Now, City One Mall at is all set to offer all the major brands under a single roof.

City One Mall’s total development size is 3,33,000 square feet of built-up area, consisting of two buildings, both equipped with four levels of retail spaces and two levels of parking space. In the first building, which has a total area of 1,12,000 square feet, Central has already snapped up 81,000 square feet across the ground, first and second floors and is gearing up for a grand launch of Pimpri Central by the end of 2013.

The remaining 21,000 square feet have been leased to Men’s Avenue – a leading Pune-based apparel retailer which has also taken up space for their ‘Kajree’ saree section on the second floor. Both these stores were inaugurated on 11th October, 2013 by Hon’ble Deputy Chief Minister of Maharashtra, Shri Ajit Pawar.